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Marketing the Dem Candidates (1 of 2)
What do the logos and material available in the Democratic candidates’ stores say about them, and the voters they are competing for?
Disclaimer: I’m not a marketing professional, just a voter who sometimes pays attention to these things.
Disclaimer 2: While there are currently more candidates than will be appearing in the first set of debates, those are the ones I am focusing on in these pieces. They also may add more items and materials to their stores, after the dates (June 24/25, 2019) that I am checking out their sites.
Bill de Blasio (billdeblasio.com/about)
Not bad logo, or use of colors. No merchandise of any kind available on his site. My takeaway: He’s not a serious candidate, at this time.